Found, a uniquely profitable
& resilient business.
& resilient business.
Zero Calorie & 0% alcohol
A zero Calorie product naturally sparkling flavored mineral water, with no sweeteners added. With a 0% alcohol call out we also increase the occasions the range can be enjoyed it & add a sense of premiumness to the brand.
Collagen 10g & Zero Sugar
After nearly a year of R&D Found will launch one of the only Sparkling Collagen waters on the market today. With 10g of Bovine collagen Peptides & a "Floral Citrusy" (Elderflower + Lemon), this will be the first naturally sparkling mineral water collagen product in the market. With its holographic sticker it will also be the most stand out one.
Forecast Summary | $300,000 USD financing Scenario
The model below has been developed with a financial injection of $300k USD of which 80% will be invested into the Direct to Consumer Channel. The Wholesale frame work is already in place, only requiring minimal funding to capitalise on opportunity. Product production works on a positive cashflow cycle with low costs & high margins.
Found is led by founders, Mark De Luca & Onur Kece. Now with 15 years experience in the beverage industry, the pair have achieved great success in the F&B segment as entrepreneurs, high level consultants, leaders and innovators.
Mark is the Director of Operations and New Product Development for The Stanley Brothers, the pioneers of the CBD & THC wellness empire. Mark is strategically and operationally focussed with expertise in distribution, sales, and innovation in the F&B category spanning over 18 years. Mark will manage offline operations, distribution and logistics of Found Bubbly.
Onur Kece runs one of most innovative brand growth consultancies with specialization in the F&B Segment (The Refreshment Club). He carries a wealth of experience and a proven track record in creating & building consumer loved brands. His team at The Refreshment Club will be managing the development and execution of the Found Bubbly brand strategy & communications.
With a background in inventory planning, DTC strategy & management, Eren will be the head of digital operations for Found Bubbly™. Previous to this role Eren was the Global Head Of Digital for Honey Birdette, and played a key role in creating a $20M e-commerce business in just 5 years. In his current role as the head of digital & strategy at french luxury brand Heimstone, the brands growth rate has accelerated to triple digits YOY.